KN Office started as an office supplies and furniture provider but has grown over 30 years into a national supplier of office services including photocopiers, multi-function devices, storage, printing services, and shredding.
Extra visibility for an ecommerce site
When well-established national office supplies company KN Office wanted to move their website and digital marketing forwards, the key issue was improving search engine visibility.
Indexing of their ecommerce website had been patchy in the main search engines, limiting the number of website leads.
Search engine friendly frontend improves ecommerce traffic
GWS freshened the design of the KN Office website and created a search-engine friendly site that was fully indexed by Google.
By improving technical aspects and content in the ecommerce site, KN Office attracted additional organic search revenue.
We continue to build their website’s authority and relevance through a structured digital marketing plan.
The website ranks highly in Google for key commercial keywords, driving significant traffic and new business enquiries.
Ongoing marketing supporting business growth
Through many years of partnership, KN Office has gone from strength to strength, and expanded into additional areas including shredding and multifunction devices. By targeting relevant keywords and target markets visibility and enquiries are both enhanced.
The ecommerce website delivers a large percentage of new client enquiries, underpinned by content marketing and digital PR.
Digital marketing continues to build the visibility and nationwide reputation of KN Office.