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Speed of Results

Let us support you in raising the profile of your brand with interesting and informative copy written specifically to attract and engage both your target market and new customers.

Search Intent Targeting

Vast targeting options are available with PPC advertising, which means we can narrow down audiences so your ads are in front of the right customers just at the optimal time.

Cost Control and Monitoring

You can set your budget and we will work within those boundaries, regularly monitoring and checking the performance of the campaign in order to ensure no under- or over-spend.

Geographic Targeting

Refine your search by location and geographical area in order to reach potential customers that you perhaps may not have otherwise been able to reach.

Ad Grants for Non-Profits

Is your business a non-profit? Google offer up to £7000 per month for qualifying non-profits to take advantage of in order to raise their profile.

Campaign Optimisation

We know that a PPC campaign needs to be closely observed to identify what is working and what potentially is not working. These areas will then highlight how best we can optimise the campaign for results.

PPC (pay-per-click) and paid media are simple and immediately effective ways to market your business through search engines and web applications.

We can set up and manage your PPC and Google Adwords campaigns to ensure you are getting the most out of every click.

Increasing converting web traffic with PPC

Paid online advertising in search engines can be a great way to instantly raise your business profile. It also helps you control key branded search terms to make sure your competitors aren't getting there first!

With a PPC campaign, you have control over the keywords you target, which means you can aim your campaigns at highly-converting web traffic.

You can also pay for advertising on platforms like Facebook and Twitter to increase post engagement and reach. Spending a little bit of money to boost the right post or content can have huge returns in terms of engagement and reach.

Google Adwords and Managed PPC Services by GWS Media

GWS have years of experience as a PPC marketing company alongside our other digital marketing services. We are skilled and competent in all aspects of Google Adwords and Facebook Ads campaigns. We can help you with:

  • Keyword research
  • Excluding negative keywords
  • Audience review
  • Optimising campaigns for minimum wastage, maximum results
  • Creating campaign-specific landing pages to increase conversions
  • Monitoring bid levels
  • Standardising a sustainable framework for future campaigns.

By analysing conversions, optimising campaigns and responding to the search market, we can make sure your Google Adwords, Facebook Ads or other paid media campaign is getting you the results you need.

We also have experience of managing Google AdGrants for charities.

Starting a new PPC campaign? Want to optimise an existing one?

Want to succeed online?

GWS Media have over two decades of experience in all areas of online marketing work, from logo design and website design and development to copywriting, content marketing, SEO and email marketing. Contact us today for a chat about your project, and we'll be delighted to see if we can help.

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